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A New Look for HCA Websites

September 28, 2018 by Zander MacDonald

Have you seen the new Home Care Assistance Vancouver website site yet? Since it’s launch in August, HCA Vancouver has seen a nice increase in visitor engagement. In a year to year comparison, people are spending 25% more time on the website and visiting 10% more pages. For the new site, we set goals to provide a better user experience, improve the return on ad spend (ROAS) and create a look and feel that positively represents the Home Care Assistance brand. On all counts, we consider the new … [Read more...]

Filed Under: Blog Tagged With: advertising, branding, digital advertising, digital media, marketing, on-line advertising, web design

Do experts need a qualification in anything?

August 4, 2016 by Mark Dickie

Do you have an opinion on this debate? Mark Ritson, in a recent Marketing Week editorial, took to task what he defines as "so-called marketing experts" who have no formal qualification in the field. My issue is with the label "expert". In today's marketplace it so easy to define oneself as an expert with a few articles or broadcast interviews. Just because someone has a megaphone to voice their opinion doesn't qualify them as an expert. Just look at CNN & FOX NEW's contributors. I'd … [Read more...]

Filed Under: Blog Tagged With: advertising, digital advertising, digital media, marketing, on-line advertising

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Our company, Home Care Assistance Montreal, have been using 20Eight for over a year now. They took over our Google Adwords campaigns from another marketing agency. The results have been fantastic. Our lead flow has increased by 20% while the cost per lead has decreased significantly. We highly recommend them to any business looking to bolster its online presence.

Timothy Thomas | Home Care Assistance Montreal


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