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Running a Charitable Gaming Lottery Online? Super-Charge it With a Solid Plan.

June 3, 2021 by Louise Scanlan

In the first quarter of 2020, when the WHO declared a world pandemic, Canadian charities, like other charities worldwide, were forced to rethink their fundraising activities in a hurry. Events traditionally held in conference centres, hotels, and other in-person venues were suddenly no longer logistically feasible or were not permitted by law. For most non-profit organizations, the logical response to cancelled major fundraisers was to maximize their online efforts. Within weeks of the … [Read more...]

Filed Under: Blog Tagged With: ad budget, charitable lottery, charities, charity, digital advertising, digital lotteries, digital marketing, foundation, lotteries, lottery, marketing, marketing plan, non-profit, nonprofit, nonprofit organizations, online advertising, online lottery

Keep Your Client Relationships Alive and Well With Email

May 11, 2020 by Louise Scanlan

Are you worried that your prospects and customers are forgetting about your product or service while you wait for life to get back to some version of “normal”? You’ve probably seen plenty of examples of creative ways some businesses, maybe even your competitors, are staying top of mind with their customers. Hair salons are delivering hair dye kits to customers, yoga studios are switching to online classes, restaurants are giving free online cooking classes. The list keeps growing every … [Read more...]

Filed Under: Blog, Uncategorized

How​ ​Much​ ​is​ ​Too​ ​Much​ ​for​ ​a​ ​Click? 

October 23, 2017 by Louise Scanlan

It​ ​is​ ​true​ ​that​ ​some​ ​industries​ ​are​ ​forced​ ​to​ ​pay​ ​sky​ ​high​ ​prices​ ​to​ ​advertise​ ​on​ ​Google​ ​Search​ ​–​ ​the​ ​financial​ ​and​ ​business​ ​services​ ​industries​ ​are  known​ ​for​ ​this​ ​phenomenon​ ​with​ ​click​ ​prices​ ​reaching​ ​as​ ​high​ ​as​ ​$250​ ​plus​ ​dollars​ ​(yes​ ​that’s​ ​per​ ​click).  So​ ​at​ ​what​ ​point​ ​should​ ​advertisers​ ​throw​ ​in​ ​the​ ​towel​ ​in​ ​a​ ​high​ ​click​ ​price​ ​environment?​ ​According​ ​to​ ​my​ ​cost​ … [Read more...]

Filed Under: Blog

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  • Running a Charitable Gaming Lottery Online? Super-Charge it With a Solid Plan.
  • Improve Your Web Content By Doing These Five Things
  • Keep Your Client Relationships Alive and Well With Email

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Timothy Thomas | Home Care Assistance Montreal


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