Archives for October 2017

It​ ​is​ ​true​ ​that​ ​some​ ​industries​ ​are​ ​forced​ ​to​ ​pay​ ​sky​ ​high​ ​prices​ ​to​ ​advertise​ ​on​ ​Google​ ​Search​ ​–​ ​the​ ​financial​ ​and​ ​business​ ​services​ ​industries​ ​are  known​ ​for​ ​this​ ​phenomenon​ ​with​ ​click​ ​prices​ ​reaching​ ​as​ ​high​ ​as​ ​$250​ ​plus​ ​dollars​ ​(yes​ ​that’s​ ​per​ ​click).  So​ ​at​ ​what​ ​point​ ​should​ ​advertisers​ ​throw​ ​in​ ​the​ ​towel​ ​in​ ​a​ ​high​ ​click​ ​price​ ​environment?​ ​According​ ​to​ ​my​ ​cost​ … [Read more...]